Brief History of the Marque
The first generation Challenger bowed its head in 1969 and was a stable mate to the Plymouth Barracuda, the original Chrysler “pony car” to play in that segment as started by Ford’s Mustang. The second generation “Challenger” from 1978 to 1983 was a badge engineered Mitsubishi Galant Lambda. The current generation of Challengers was introduced in early 2008 again to do battle with the fifth generation Mustang and Camaro segments that were exploding in popularity.